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2009 Marketer of the Year was held at the Alley Theatre
PRESENTING SPONSOR
Platinum Event Partner |
Congratulations to Blinds.com for being named
2009 Marketer of the Year
The Event
On March 15, 2010, at the Alley Theatre, AMA Houston honored 40 Best of Category winners and announced the 2009 Marketer of the Year. Congratulations to each category winner and to AMA Houston's 2009 Marketer of the Year, Blinds.com. For a list of the Best of Category winners, view this PDF.
The event drew approximately 300 top Houston marketing professionals. The 2008 winner, Kelsey-Seybold Clinic, was on hand to announce this year's winner. Past Marketer of the Year winners include the Houston Zoo (2007), Weatherford International (2006) and the Houston Symphony (2005).
This year, approximately 196 outstanding Houston-based companies, organizations and institutions were nominated by their industry peers, marketing leaders and chapter members for their innovative and effective marketing programs, and 40 of these became Best of Category winners, as determined by a vote of members combined with scoring by a local judging panel of marketing professionals. These Best of Category winners submitted detailed information regarding their marketing challenges and results, and this information was reviewed by a specially selected group of leading marketing professionals who live and work outside of Houston who selected Houston's 2009 Marketer of the Year.
Boeing, long the worldwide leader in commercial aircraft innovation, adopted a new approach in developing and marketing its remarkable new 787 'Dreamliner' passenger plane. Keynote speaker Ken Price explained why Boeing, facing strong foreign competition, decided to change its approach to marketing using research to listen to its customers' customers before designing and marketing the aircraft. Mr. Price detailed how that approach resulted in strategies that produced quantifiable results and the bottom line benefits that can come from great marketing.
Sponsorships: Marketer of the Year sponsors received exposure on multiple announcements sent to the chapter's database of over 4,500 marketing professionals in the AMA Houston database as well as exposure during the event.
Sponsorship information and forms can be downloaded here AMA Sponsorship Opportunities.
For information about Marketer of the Year, please contact Gary Carson gcarson@equamark.com.
http://amahouston.smugmug.com/Events/2009MarketeroftheYear Marketer of the Year Local Judging Panel: John Arcidiacono, Sr VP Marketing & Communications, Stewart Title Guaranty Marketer of the Year - Final Judging Panel Maria Abernethy, Marketing Director, Deloitte Services LLP, New York NY
Dr. Edward Blair, UH Professor
Marti Boone, SVP Economic Development, GHP
Karen Clarke, Associate Vice Chancellor/Associate Vice President, UH Systems
John Marvin, President, TSO
Bill Courtney, Director of Marketing, Public Affairs, Rice University
Trevor Eade, Director of Marketing, EMS
Dr. Betsy Gelb, UH Professor
Gabe Gelb, Founder, Gelb Consulting, AMA Houston Past President
Dr. Brent Goff, UHD Professor
Susannah Griffin, VP Marketing, Sterling Bank
Phil Jacobs, VP Marketing, SCI Corporation
Sue Jacobson, Director of National Business Development, Stewart Title Guaranty
John Marvin, President, TSO
Pam Minich, Minich Strategies, AMA Houston Past President
Anne Ness, Marketing Director, Graduate Business Programs, UH Bauer College of Business
Susan Saurage-Altenloh, President, Saurage Research, AMA Houston Past President
Debra Shniderson, Marketing Director, Beck, Redden & Secrest, AMA Houston Past President
Dr. Kathleen Williamson, UHCL Professor
Dawn Zieren, Marketing Director, NPD, AMA Houston Past President
Larry Ackerman, President/Author, The Identity Circle LLC, Westport CT
Peter Apple, Global Brand Manager, Adidas, Amsterdam, The Netherlands
Todd Brinegar, EVP and CMO, Presidio Networked Solutions, Washington DC
Dave Brudon, VP Marketing, University of Michigan, Ann Arbor MI
Katharine Conroy, COI Online Marketing, Microsoft Corporation, Redmond WA
Amy D. Dawson, Senior VP, Fahlgren, Columbus OH
Jill Gabbe, Owner, Gabbe Group Public Relations - Marketing, New York NY
Bill Gombeski, Director of Strategic Marketing/Editor Marketing Health News, UK Health System, Louisville KY
Philip Guiliano, VP Client Services, BrandActive, Newport Beach CA
Cynthia Holladay, CEO, UpRight Marketing, San Mateo CA
Dr. Doug Hughes, Ph.D., Professor of Marketing, Michigan State University, East Lansing MI
Leigh Kahn, Principle, Kahn Research, Castle Rock CO
Hilary Kaye, President, Hilary Kaye Associates, Inc. Public Relations, Tustin CA
Michelle Lemire, Market Research Analyst, Mary Kay, Inc., Addison TX
Rennie Leon, Director of Marketing & Communications, Tennessee Smokies Baseball - AA Affiliate of the Chicago Cubs,
Chicago IL
Jennie McConagha, Assistant VP Operational Communications, MedStar Healthcare System, Washington DC
Casidhe Meriwether, Marketing Director, Valero Federal Credit Union, San Antonio TX
Sammy Papert, President, Wormhole LLC Media Marketing, Dallas TX
Dr. Keith Richards, Ph.D., Professor of Marketing, University of Tennessee at Chattanooga, Chattanooga TN
Kevin Roland, Sales and Service Manager, FedChoice Federal Credit Union, Baltimore MD
Joel Schunter, Marketing Manager, HSBC, Chicago, IL
Ellen Sonet, VP Marketing, Memorial Sloan Kettering Cancer Center, New York NY
Karen Stone, Director of Marketing, Prince Market Research, Nashville TN
Tracy Sullivan, President, Project By Project Marketing, Austin TX
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