Category Archives: blog

Your Job Does Not Define You

By Maggie Griffin “So, where do you work?” There’s nothing like saying you’re unemployed to create an awkward silence. Being out of work, whether it’s expected or sudden, affects more than just casual conversation. It can penetrate your mental outlook, as well. It’s discouraging, perhaps a bit humbling, and most definitely unsettling. If you’re looking […]

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Marketing Edge 2019: Interview with Keynote Speaker, Will Griffin

What are your plans this Tuesday? Is it attending Marketing Edge? This one-day mega dose of inspiration and insight, also known as one of AMA Houston’s major yearly conferences, will feature top marketers from across the country. You’ll be able to indulge in three keynote sessions, four breakout sessions, and panels with more than 20 speakers. […]

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Marketing Edge 2019: Interview with Keynote Speaker, Hernan Tagliani

What’s on the agenda on October 22? Is it attending Marketing Edge? This one-day mega dose of inspiration and insight, also known as one of AMA Houston’s major yearly conferences, will feature top marketers from across the country. You’ll be able to indulge in three keynote sessions, four breakout sessions, and panels with more than 20 […]

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Press Release – Marketing Edge 2019

AMA Houston Announces Marketing Edge 2019 Focused on Technology, Accessibility, Inclusion Annual One-Day Marketing Conference Features Keynote Sessions by Ability App Founder Alex Knoll; Will Griffin, the VP of Ethics and Diversity in AI at Hypergiant; Hernan Tagliani, Leading Hispanic Communications Expert, Author HOUSTON, TEXAS – OCT. 15, 2019 –AMA Houston, the leading educational information, […]

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Some Funny—and Not so Funny Things—Happen in a Job Search

By Andy Bowden Ever been laid off? If you’re around long enough, most of us have. It’s a fact of business life these days. A famous philosopher (or laid off marketer) once said: “It’s how you respond to adversity that makes you a better person.” I guess so. I was out of work for 244 […]

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Marketing Edge 2019: Interview with Keynote Speaker, Alex Knoll

photo credit: Michael Rozman/Warner Brothers. What are your plans on October 22? Whatever they are, pivot and attend Marketing Edge. This one-day mega dose of inspiration and insight, also known as one of AMA Houston’s major yearly conferences, will feature top marketers from across the nation. You’ll be able to indulge in three keynote sessions, four […]

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Mathew Sweezey Reveals the 5 Key Traits for High Performing Organizations

“Experiences have now become the future of what we are selling. A marketer’s job is to be the owner and sustainer of that experience.” said Salesforce’s Principal of Marketing Insights Mathew Sweezey, our keynote speaker for the Oct. 10, 2018 luncheon. What is the future of marketing? Mathew Sweezey is one of the most influential marketing […]

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Getting the Mark is Better Marketing

Imagine you create a marketing/branding package for a client. Your client purchases inventory and marketing materials with the new logo you designed, only to receive a cease and desist letter in the mail a few months later, threatening a lawsuit. Your client can’t use your designs. The responsibility could trickle down to your team. The […]

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Houston Livestock Show & Rodeo Panel: Marketing the Rodeo

For more than 90 years, the Houston Livestock Show and Rodeo has promoted and delivered a high-energy, dynamic, multi-faceted, multi-week event to build a nationally recognized brand. But, how do they do it? And, maybe more importantly – how do they keep it fresh every year? Each industry – and company – has its share […]

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