From May 10, 2017 11:30 am until May 10, 2017 1:15 pm
Posted by AMA Houston
Accelerating Brand Recognition in a New Market
Johnson & Johnson Innovation, JLABS, with innovation incubators on the east and west coasts, launched JLABS @ TMC at the Houston Texas Medical Center last year.
How do you connect and engage with a worldwide market of entrepreneurial companies in healthcare, technology, and life sciences? Come learn about inventive marketing, including QuickFire Challenges (similar to the “Shark Tank” tv show competitions), at the May 10th luncheon.
Allie McCormick, Innovation Activation & PR Manager at JLABS @ TMC, will discuss:
- Building brand visibility in a new market
- Reaching a niche market worldwide
- Entrepreneurial product-to-market success brought to life through JLABS
Innovation Activation & PR Manager, J&J Innovation
As Innovation Activation & PR Manager, Allie supports overall brand building and engagement for J&J Innovation within the Texas region, as well as market and drive awareness of the JLABS value proposition for prospective companies through activation initiatives. Additionally, she isresponsible for supporting external engagements in order to advance business objectives.
Before joining the Johnson & Johnson Innovation family, Allie spent the last 15 years driving integrated communications programs for enterprise technology brands. Most recently, she acted as Director of technology brands at an integrated marketing agency in Austin, where she maintained a proven track record in conceptualizing and implementing successful content marketing and public relations campaigns for various clients.
Allie graduated from the University of Texas at Austin with a Bachelor of Journalism in Public Relations.
May 10, 2017
11:30 am - 1:15 pm
11:00 - 11:30 am Members-Only Job Search Roundtable
11:30 am - 12:00 pm Networking
12:00 - 1:15 Table Networking & Lunch
Junior League of Houston
1811 Briar Oaks Lane
Houston, TX 77027
Table of 10
Early Bird: $35.00
Early Bird: $49.00
AMA Student Member
Early Bird: $30.00
Categories: Networking Luncheons