Internet of Things (IoT)

How Connected Items Gather the Data Marketers (Should) Crave

By 2020 there will be 50 billion objects connected to the internet. Imagine your refrigerator, car, shirt and trashcan all gathering information about your life. The data they gather will change the way marketers understand and market to people. Crave to learn what the future of connected items means for our daily lives and, how the proverbial Big Data they gather can be used to effectively reach individuals in a more meaningful and less intrusive way.

Join us for the Interactive SIG's Internet of Things (IoT): How Connected Items Gather the Data Marketers (Should) Crave to learn what the future of connected items means for our daily lives and, how the proverbial Big Data they gather can be used to effectively reach individuals in a more meaningful and less intrusive way.

Register Now

Speakers / Panelist

Rachel Truair
Senior Marketing Manager
North America-East at Oracle

Marc Boudria
Director of R&D
Chaotic Moons Studios

Joel Tarver
Consultant: Digital Marketing Strategy, Technologist, UX, Wearables, IoT, Inventor, Speaker, Thought Leader

 


 

Thursday, April 21st, 3:30 - 5:30pm
Houston Technology Center
410 Pierce St.
Houston, Texas 77002

 

Admission:

AMA Members: $35
Non-Members: $49
Students: $15
(Student ID required)

If you're a member, register early and save! Prices will go up by $10!

Following the event join us at Revolver for Happy Hour
6502 Washington
Houston TX, 77027

Register Today

 

Annual In-Kind Sponsors

Houston Business Journal

PRNewswire - In-Kind Sponsor

Creative Consumer Research

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From April 21, 2016 3:30 PM until April 21, 2016 5:30 PM

At 410 Pierce St, Houston, TX 77002, USA

Posted by AMA Houston


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