Networking Luncheon

AMA Houston Presents: An insider’s take on content marketing

Astros field

Houston ASTROS


Register Now

At the Sept. 14th luncheon, Anita Sehgal, Senior Vice President, Marketing and Communications, will discuss the role and relationship of content and experiential marketing from a marketer’s perspective. What are some effective ways to spend your marketing dollars? How do you leverage content to drive revenue and engagement? Why are you employing certain marketing tools? Anita will share her perspective on these questions as well as how to:

  • Break down communication silos
  • Repurpose content for multiple channels using Astros experiences
  • Exploring the relationship between experiential and content within your marketing mix


Anita Sehgal

Anita Sehgal joined the Astros as Senior Vice President, Marketing and Communications in Jan. 2015. Anita currently oversees all marketing, media and communications functions and provides strategic brand and communication leadership for the ballclub’s marketing, media, business, foundation, and community initiatives.


NEW! Members Only: Luncheon Benefit: Monthly Job Search Roundtable

If you are an AMA Houston Member between jobs or "seeking opportunities," gain tips on job openings, advise on your resume and much more at this meet up! It's included with your lunch registration, so it's like getting two events in one. We'll meet just outside of the banquet room at the Junior League at 11 am. No need to RSVP! See you there!


September 14, 2016
11:30 am - 1:15 pm
11:00 am - 11:30 am - NEW! Job Search Roundtable (Members only)
11:30 am - 12:00 pm Networking
12:00 - 1:15 Table Networking & Lunch


Junior League of Houston
1811 Briar Oaks Lane
Houston, TX 77027

Register Now


Table of 10

Board Member

AMA Member
If Registered By September 12th: $35.00

If Registered By September 12th: $49.00

If Registered By September 12th: $30.00

Event Sponsor

vitamint logo 

In-Kind Sponsors

BrightSpot Logo web

Creative Consumer Research


Bayside Printing - In-Kind Sponsor

Bullpen marketing logo


HBJ logo

CTM Interactive logo


Categories: Networking Luncheons

Hits: 2689

Print Save to calendar

From September 14, 2016 11:30 AM until September 14, 2016 1:15 PM

At 1811 Briar Oaks Ln, Houston, TX 77027, USA

Posted by AMA Houston

Join Our Mailing List

Connect With Us

facebooktwitterlinkedingoogle plusyoutube