The Metropolitan Transit Authority of Harris County (METRO) is currently seeking to hire a Digital Content Specialist. In this role you will manage a variety of projects for METRO’s web properties to promote various services and campaigns. This includes but is not limited to administrative support for website content updates, collaboration with marketing team members and internal clients on mobile-first visual storytelling, coordination of email marketing communication through METRO’s CRM and digital copywriting. The selected candidate will perform duties in a safe, efficient manner and in compliance with all applicable rules and safety procedures. The salary range for this role is: $54,935 – $68,916.


Assists with updates to METRO enterprise website using Sitefinity content management system

Identifies and prioritizes key audience messages developed with cross-functional stakeholders to support a world-class user experience with targeted, compelling website content

Provides engaging, concise copywriting consistent with brand voice, tailored to specific audience segments

Works with CRM software on database management and email communication for a variety of customer segments

Collaborates with staff photographer to secure images that support mobile-first visual storytelling on METRO’s owned-media digital platforms

Assists with organizing digital assets for future use by team members

Measures the effectiveness of content and optimization tactics using various analytics, tools and programs

Provides input and guidance on future updates to messaging and user experience design within METRO’s mobile applications

Remains on call 24/7/365, including emergency situations (e.g., inclement weather events)

Provides excellent customer service to METRO internal and external customers

Promotes safety awareness and follows safety procedures in an effort to reduce or eliminate accidents

Performs other job-related duties as assigned 


Bachelors’ degree in Marketing, Communications, or related field

Minimum two (2) years of experience with website content management systems, copywriting, and accessibility compliance software

Ability to simultaneously manage multiple websites and coordinate multiple projects with a variety of departments, vendors and contractors

Proficiency with website content management systems (Sitefinity is a plus), digital asset management platforms, CRM software and digital analytics tools

Strong working knowledge and understanding of UX and responsive design principles and browser compatibility issues

Superb communication, copywriting and project management skills

Proficient in a Windows environment (Word, PowerPoint, Excel and Outlook)

Familiarity with usability standards set forth in Section 508 of the Rehabilitation Act of 1973, Americans with Disabilities (ADA) Best Practices for Website Accessibility for State and Local Governments and the latest version of Web Content Accessibility Guidelines (WCAG)

Proficiency with Adobe Creative Cloud is a plus

Excellent communications (written and verbal), interpersonal and relationship building skills

Able to comply with drug testing before employment and further drug and/or alcohol testing throughout their employment


Qualified candidates may apply online by clicking here.

The Metropolitan Transit Authority of Harris County, Texas has a zero-tolerance drug and alcohol policy for all employees. All internal and external applicants will be required to undergo drug testing before employment and will be subject to further drug and/or alcohol testing throughout their employment.

Further, employees who perform safety-sensitive functions will submit to drug and/or alcohol testing in accordance to the Department of Transportation (DOT) and the Federal Transit Administration (FTA) regulatory requirements.

We provide equal opportunity to all qualified individuals regardless of race, color, religion, age, sex, national origin, veteran status, genetic information or disability.