ServiceMax’s mission is to help customers keep the world running with asset-centric field service management software. As the recognized leader in this space, our mobile apps and cloud-based software provide a complete view of assets to field service teams. By optimizing field service operations, customers across all industries can better manage the complexities of service, support faster growth and run more profitable, outcome-centric businesses.
We are currently seeking to hire a Social Media & PR Programs Specialist. In this role, you will be directly responsible for strategizing, creating, and executing all organic social media content to engage, support and ultimately grow our audience. You will work across our Corporate Marketing team, as well as other functions as needed, to ensure that all social content is aligned and moving the business forward. You will create and promote digital and video content, and work with our lead-generation team on paid social media campaigns that align to our corporate mission and brand. Most importantly, you will be leading the charge for social influencer relations. This entails identifying the various influencers who engage with our customers and prospects, and then building a plan of engagement with these key influencers. This role entails engaging with our audience by interpreting and responding to their interests to position ServiceMax as a thought leader in field service and cloud computing while communicating with key external influencers, pundits, analysts and customers to enhance ServiceMax’s reputation and brand. Finally, the Social Media & PR Specialist will support and help manage our Public Relations efforts including our customer references, external PR agencies, newswire efforts, and act as a liaison between our corporate and geographically dispersed agencies.
The selected candidate will receive highly competitive wellness benefits including Medical, Dental, Vision, Life insurance; Flexible Spending Benefits; Flexible Time Off; 401(k) Retirement Savings Program; Commuter Benefits; and Professional development and training opportunities.
A career at ServiceMax means unleashing your potential to build, sell, implement and market award-winning products with a #wintogether and #customerobsessed approach. From MRI machines to gym equipment, customers around the globe rely on ServiceMax’s cloud-based software platform to keep these machines – and the world – running, every single day. We pride ourselves in creating a culture that inspires our employees to be the best they can be in an inclusive and judgement-free environment.
We are committed to providing a place of opportunity and growth for employees of all races, genders, and ages. We strive to build a team that better reflects the communities we live and work in. Join a team that is committed to equal representation in the workplace and fostering a community of education and action against racial, gender and social injustice. We welcome varying belief systems, philosophies, and lifestyles.
Develop, produce and distribute social media content to support corporate, branding and product initiatives
Manage and create social content for the ServiceMax employee social communications platform to amplify social sharing across the company
Maintain a consistent brand identity through all social channels and external comms
Execute a results-driven social media strategy across LinkedIn, Twitter, and YouTube, along with new and emerging channels
Design and develop engaging text, imagery, and video content to sustain/gain followers and increase engagement
Identify key pundits, analysts, reporters and stakeholders to engage with over social media channels to put ServiceMax in the forefront of social media discussions
Assist executives with enhancing their social presence and engagement
Plan out an optimal posting schedule based on historical data
Create and own all measurements and success metrics
Stay up-to-date with trends and changes in platforms
Build strong relationships with our audience across social platforms by responding to messages, comments, and inquiries
Monitoring and managing the brand’s reputation across all social channels
Day to day management of external agencies
Working with the Customer Marketing team to secure customer stories to promote via traditional and social media
3+ years of experience in social media or corporate communications
Proven experience creating benchmarks and measurements to analyze and improve social reach, voice and footprint
Executed video-first strategy with short-form approach
Proficiency in video & photo editing tools, digital media formats, graphic design, and copywriting
Excellent copywriting skills
Passion for storytelling and growing a corporate brand
Great at brainstorming and capable of generating big ideas and executing on them
Adaptable, can-do spirit
Resourceful and able to take direction well
Able to move fast and balance multiple projects simultaneously
Ability to work across multiple departments and personalities
Open to remote work
Qualified candidates may apply online by clicking here.