American Bureau of Shipping (ABS) is currently seeking to hire a Strategic Marketing Manager. In this role, you will be responsible for the development and implementation of strategic marketing and communication plans and initiatives for the Market Sectors within the Bureau.

RESPONSIBILITIES:

Assists the Director of Strategic Marketing in the implementation of corporate strategic marketing and communications plans

Assists other corporate executives in the development and implementation of business plans and develops supporting marketing and communications plans

Develops and maintains close relationships with influential industry organizations and institutions in the Market Sector to position and create opportunity for ABS

Stays actively informed concerning significant business and technical activities within the Market Sector

Stays actively informed concerning competitor marketing and communications initiatives as related to the Market Sector

Ensures the Market Sector marketing and communications plans are organized and operated to carry out the approved business and marketing plans

Leads planning, development and execution of strategic marketing plans and tactics for Market Sector, including internal and external print and digital collateral, social and traditional media, and client and industry events

Strengthen the Company’s presence in line with corporate strategy related to Market Sector goals and objectives

Identifies innovative marketing opportunities within the industry

In coordination with Corporate Strategy and Development, understands market and economic conditions related to the Market Sector, including changes and trends that may affect marketing activities

Analyzes marketing efforts and campaign results for continuous improvement, reporting performance on all marketing and communications efforts including spend, conversion rates, pipeline contribution and ROI

Serves as the focal point for the for the global Marketing & Communications team related to Market Sector planning, design and execution of Market Sector activity

Develops and communicates project timelines to global Marketing & Communications team

REQUIREMENTS:

Strong interpersonal and team skills, with excellent verbal and written communication

Self-starter and able to assume a high level of individual responsibility

Professional creativity and flexibility are essential

Able to manage multiple projects simultaneously

Extensive knowledge of one or more of the marine, offshore, engineering or quality sectors

General understanding and comprehension of business planning and execution

Demonstrated advanced Microsoft Office skills

Demonstrated attention to detail

Proven time management skills, which demonstrate ability to meet deadlines

If necessary, able to travel less than 25% of the time

Minimum of five (5) years marketing-related experience

Bachelor's Degree in related disciplines is required; Master’s or advanced degree is preferred

CONTACT:

Qualified candidates may apply online by clicking here.

The job description above is not intended, and should not be construed, to be an all-inclusive list of responsibilities, skills, efforts or working conditions associated with the job of the incumbent. It is intended to be an accurate reflection of the principal job elements essential for making a fair decision regarding the pay structure of the job.

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