Advancing Marketing Professionals

Empower your marketing skills with tips from top marketers

AMA Academy, formerly Special Interest Groups (SIGs), is a series of educational events that take a deeper look into the key trends, opportunities, and challenges facing every marketer today—B2B, B2C, agency, corporate, and business owners. 

At each event, you can expect a deep-dive session where speakers cover hot marketing topics and the latest best practices. No matter the type of company, job title, function, industry, or discipline you belong to, AMA Academy has a session beneficial for you.

Tactical Deep-Dive Sessions

Data & Analytics
Strategy & Planning
Brand & Execution
Relationship Management
  • Search Engine Optimization
  • Data Visualization
  • Website/Google Analytics
  • Data Compliance & Security
  • Digital Strategy
  • Positioning & Targeting
  • Content Strategy & Planning
  • Product & Service Development
  • Pricing Strategy
  • Marketing Management
  • Brand Identity & Voice
  • Storytelling
  • Copywriting
  • Social Media Marketing
  • Campaign Execution & Automation
  • Customer Experience
  • CRM Tools
  • Sales Intelligence
  • UX/User Research

Upcoming Academies

Want to Sponsor an Upcoming Acadmey?

Put your brand in front of marketers who are ready to network and learn.

Our Sponsors

Platinum Partners

HP Logo

Bronze Partners

BrandExtract logo
Brookwoods Group logo
Creative Consumer Research logo
Unlock logo
Adobe logo

Annual In-Kind Partners

Bayside logo
Bullpen Marketing logo
CVent logo
Gonzo 247 logo
Nathan Lindstrom Photography logo