Boasting a 300-acre tree-lined campus in Houston, Rice University is ranked among the nation’s top 20 universities by U.S. News & World Report. Rice has a 6-to-1 undergraduate student-to-faculty ratio, and a residential college system, which supports students intellectually, emotionally, and culturally through social events, intramural sports, student plays, lectures series, courses, and student government. Developing close-knit, diverse college communities is a strong campus tradition, which is why Rice is highly ranked for best quality of life and best value among private universities.
The Susanne M. Glasscock School of Continuing Studies (GSCS) amplifies Rice University’s academic excellence and outreach through lifelong personal and professional offerings that empower individuals and organizations, foster community, and promote the common good in Houston and beyond. We are currently seeking to hire a Marketing Manager for GSCS. In this role, you will report to the Executive Director of Operations, and you will be responsible for managing, maintaining, and improving the marketing day-to-day marketing processes and procedures. In addition, you will work closely with the marketing team to develop and execute the marketing campaigns and you will also administer and serve as a project manager. The selected candidate will plan and advise the marketing team on best practices associated with marketing activities, email marketing, and lead data management.
RESPONSIBILITIES:
- Develop and manage the communication and brand strategy for individual program(s) incorporating appropriate channels
- Recommends manage, and execute integrated marketing plans/programs and strategies to meet business objectives
- Guide event planning and execution
- Manage vendors on specific projects
- Manage program budget, goals, and objectives in alignment with organizational goals
- Serve as the primary marketing point of contact for each of the programs
Develop and maintain collaborative relationships with GSCS program leadership on marketing strategy across programs and project management - Collaborate and help initiate standardizations in processes and workflows across the school
- Analyze and recommend campaign strategies for individual offering and help implement and monitor the campaign
REQUIREMENTS:
- Bachelor’s Degree in Marketing and Communications or related field
- 2+ years of related experience working in a marketing role (5 years is preferred)
- Strong verbal and written communication skills including presentation skills.
- Good organization and creativity skills
- Good analytical problem-solving skills
- Strong team-building skills
- Experience with project management software such as Monday.com, Smartsheet, Wrike, etc.
- Knowledge of and familiarity with desktop publishing, Adobe Creative Suite software, search engine optimization (SEO), content management systems (CMS), and customer relationship management systems (CRM)
- Outstanding judgment and work ethic
- Ability to work collaboratively and build consensus
- Demonstrated interest in lifelong learning
- Knowledge of marketing automation platform (e.g., HubSpot)
- Experience with email marketing, social media marketing, PR, and reporting
- Knowledge of lead nurturing and lead scoring process
- Possess strong strategic marketing project management skills
- Experience in a university environment is preferred
- Experience in a large nonprofit organization is preferred
- Experience developing, implementing, and analyzing results of integrated marketing campaigns is preferred
- Experience with multiple program delivery platforms (face-to-face, online, hybrid) is preferred
- Experience in creating and delivering presentations to various stakeholders is preferred
- Experience in client management is preferred
Special Note to Applicants: When applying for this role, you must attach a cover letter and a resume in the Supporting Documents section of the application in PDF format. Please note that the applicant tracking system does not convert attachments in Word format successfully.
Rice University is an Equal Opportunity Employer with commitment to diversity at all levels, and considers for employment qualified applicants without regard to race, color, religion, age, sex, sexual orientation, gender identity, national or ethnic origin, genetic information, disability or protected veteran status.