Manager of Marketing and Creative Services [JRP-06021]

Posted On: Jun 1, 2024
Company: S&B

S&B is an exceptional full-service Engineering, Procurement, and Construction (EPC) company, proudly maintaining private ownership and operation for over five decades. With our extensive experience, we have successfully undertaken diverse projects across various industries, including Oil & Gas, Chemicals, Petrochemicals, Energy Transition, Power, and Pulp & Paper. What sets us apart is our unwavering commitment to safety, timely project completion, and cost-effective solutions. Our proven track record speaks for itself, as we consistently deliver outstanding results while adhering to the highest industry standards. Moreover, our company culture is unparalleled, fostering an environment of collaboration, innovation, and excellence. At S&B, we understand the value of our talented team, and we ensure they are rewarded accordingly. We offer a competitive compensation package and a comprehensive benefits program to attract and retain the best professionals in the field.

We are currently seeking to hire a Manager of Marketing and Creative Services for our corporate office in Houston. In this role, you will play a key part in in helping to advance S&B’s external marketing and communications strategy as a leading full-service EPC provider. Reporting to the Director of Marketing & Communications, you will be responsible for development and implementation of S&B’s annual marketing plan, aligned with key business objectives, to drive brand awareness and credibility in the marketplace. The selected candidate will oversee S&B’s corporate brand identity, tradeshows/events, graphic design, and video marketing activities, in addition to direct management.

RESPONSIBILITIES:

  • Supervise one or more marketing and communications professionals in addition to outside agency partners
  • Assist in the development and execution of S&B’s annual Marketing & Communications plan, including corporate brand initiatives and programs, and integrated marketing campaigns and tradeshows/events to support the company’s annual goals.
  • Participate in strategic department planning, market research and related initiatives. Administer marketing assessments and contribute to departmental assessments to evaluate and refine marketing and communications strategies.
  • Develop and oversee annual video marketing plan and execution from beginning to end, including development of storyboards, approvals, and release.
  • Work with both internal and external clients/stakeholders and agency partners to develop video content aligned with S&B’s brand promise and marketing strategy.
  • Oversee photoshoots for external and internal marketing as required, including job sites, people, and executive headshots. Manage external photography vendors and maintain library of approved assets and release forms.
  • Work with internal resources and external graphic design partners to manage the production and completion of graphic design projects, including development of key marketing materials, such as corporate and sales brochures/materials, internal branding, conference materials, video strategy, etc.
  • Oversee high-level annual event/tradeshow plans, and manage 1-2 direct reports, including a Marketing & Event Specialist.
  • Serve as S&B’s internal expert on S&B brand guidelines, overseeing day-to-day corporate identity guideline management and serving as an internal consultant to key groups across the organization. Maintain and refresh ongoing library of branded templates, guidelines, and tools to ensure a cohesive brand story, message, and design approach both internally and externally.
  • Identify new strategies and tactics for executing the Company’s marketing efforts, including plans and determination of key resources and budgets per project.
  • Keeps abreast of industry best practices and makes recommendations to improve Company’s marketing efforts to achieve the goal of developing more business.
  • Support other Marketing and Communications initiatives as needed.

REQUIREMENTS:

  • Four-year business degree in marketing, public relations, journalism, or related field.
  • Minimum of seven years of marketing and communications experience in the B2B sector, with previous experience in corporate marketing for energy, oil and gas, or engineering, procurement, and construction (EPC) industries is strongly preferred.
  • Prior experience managing marketing and communications professionals and direct experience overseeing and managing external agency partners, such as graphic design, photography, video production and/or marketing agencies.
  • 5+ years of experience managing integrated marketing communications projects in: Corporate Branding & Management, Tradeshows / Events, Corporate Video Development, Email Marketing Programs, CRM, and Graphic Design Project Management.
  • Direct experience implementing B2B campaigns/marketing initiatives that involved integration of CRM, Email Marketing and Email Automation Campaigns/Journeys is a plus.
  • Experience with budget and marketing project management, including oversight of graphic design and corporate brand standards to ensure a cohesive and consistent brand image both internally and externally.
  • Self-motivated, energetic, and creative thinker with proven track record of identifying new marketing opportunities and ideas that align with annual business plans and goals
  • Ability to independently move projects forward, prioritize tasks and meet deadlines.
  • Strong, effective communication skills, both written and verbal.
  • Able to excel in a fast-paced, deadline-driven environment.
  • Well versed in full Microsoft Office suite (Word, PPT, Teams, Excel). Experience with Canva, InDesign, Video and Graphics programs is beneficial.
  • Excellent communication skills.
  • Ability to read, analyze and interpret policies, general business periodicals, professional journals, technical bulletins, and government regulations is a plus
  • Able to write reports and business correspondence is also a requirement as is the ability to effectively deliver oral presentations and to respond to questions from groups of managers, engineers, clients, and suppliers
  • Excellent interpersonal communication and relationship development skills.
  • Able to effectively manage and track ongoing marketing and events budgets in addition to key analytics to accurately report on event and marketing campaign outcomes.

 

Posted On

Jun 1, 2024

Employer

S&B